Every home buyer or investor in India faces a common challenge, understanding the technical terms that flood every brochure, sale deed, or bank document. Terms like Occupancy Certificate, RERA carpet area, stamp duty, encumbrance certificate, or FSI often sound intimidating, but they are crucial. Each one influences the legality, livability, and long-term profitability of your purchase. In a 2025...
Sales and Marketing
Buying a new home in the Indian real estate market can be a challenging experience. There areplenty of options available, from modern homes in decked out township projects by large realestate developers, to resale property offered by homeowners looking for buyers, which caneither be new homes or old ones in older buildings. Both sets of options come with their ownunique benefits, as well as...
In 2025, the real estate marketing landscape has undergone a significant transformation. The focus has shifted from merely showcasing properties to creating immersive experiences that resonate with the modern buyer. This guide delves into the latest trends and strategies that are redefining real estate marketing, ensuring that developers and marketers stay ahead in this dynamic industry. 1....