Every home buyer or investor in India faces a common challenge, understanding the technical terms that flood every brochure, sale deed, or bank document. Terms like Occupancy Certificate, RERA carpet area, stamp duty, encumbrance certificate, or FSI often sound intimidating, but they are crucial. Each one influences the legality, livability, and long-term profitability of your purchase. In a 2025...
The Indian real estate market is undergoing a major transformation. If you're still thinking that affordable homes are driving the industry, it's time to rethink. In a striking shift, premium housing, homes priced above ₹1 crore has now taken center stage, making up 62% of all residential sales in the first half of 2025. This is up from just 51% a year ago. According to our latest report, this marks a...
India’s residential real estate market has entered a new era; one defined not just by the number of homes sold, but by the value of those homes.According to latest FY26 projections, the total housing sales value across India’s top seven cities is expected to touch ₹6.65 lakh crore, a sharp 19% jump year-on-year.However, there’s a twist, the number of units sold (volume) is expected to remain...
In 2025, the real estate marketing landscape has undergone a significant transformation. The focus has shifted from merely showcasing properties to creating immersive experiences that resonate with the modern buyer. This guide delves into the latest trends and strategies that are redefining real estate marketing, ensuring that developers and marketers stay ahead in this dynamic industry. 1....
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